Sports Nutrition Redefined

At PURE Sports Nutrition, we're passionate about natural sports nutrition. 

It's important to us that we only manufacture innovative and healthy products, taking what is readily available in nature and backed by sports science.  We care about what goes into our bodies during exercise and the health & wellness of our customers too.


Making a Great Product

It takes a lot of time and effort to make a great product, constantly designing and refining. ‘Good’ products are easy to make but ‘great’ products take much longer. You really need to care about what you're creating and focus on every area of the product, from the best ingredients to the perfect formulation.


“Most sports drinks are way too sweet, hard to drink and are full of fake stuff.  We wanted something natural and clean so we developed the PURE Sports Nutrition range”
– Simon and Marewa Kraak, Founders